Largest Poster in the World

Everyone has access to illustrator. Almost anyone can create a poster for an event, but why not stand out and create something a little better (and bigger)?!

900 Hours
14 People
175 Liters of paint
280 Plywood Boards
10000 Nails

SNASK have been working with the City of Malmö on the festival Malmöfestivalen for 5 years, Scandinavia's largest city festival. This year is the 30th anniversary and SNASK decided to do something bigger and better ever done before. And what would be nicer than making the biggest poster ever made and turn it into an entire physical area? Said and done this was done during the period of final idea presented in February followed by 4 months of execution. In the end of May it was built up by hand and photographed 30 meters up in the air. In mid August the poster/area will stand on the festival for people to interact with, sit on, jump on and sleep on.